Showing posts with label Copywriting. Show all posts
Showing posts with label Copywriting. Show all posts

LEXUS SWEEPSTAKES advertorial for Rundown.com

License to the Lexus Lifestyle
Some day your life will flash before your eyes. Make it worth watching.


The New Lexus LS  isn't about cruising quietly in the slow lane. It, like you, is built for greater, louder, more extravagant things. 

Come close to feeling what it's like to be behind the wheel by entering for a chance at a true adventure.

Soar past Mach 1 in a supersonic fighter jet in Russia.

Smack 6 G’s down your spine while cornering a track in a Formula 1 racer in the South of France.

Get lifted miles into the air only to be dropped with a pair of skis and a scarf on a heli-sking trip with an Olympic skier in the Alps.

To enter for your chance at a once-in-a-lifetime thrill, choose your passion here.

(Original post here.)

TRUMP CHICAGO advertorial for Rundown.com

In the summer of 2013 I wrote the following Trump Chicago copy for a Rundown.com email advertorial.


TRUMP CHICAGO: YOUR FRIENDS IN HIGH PLACES
THIS SUMMER, EXPERIENCE 1,170 FEET OF LUXURY

You're the type who always reaches for the stars - and at the Trump International Hotel and Tower Chicago you'll find luxury among the clouds, in a skyscraper soaring 92 stories above the streets of downtown.

During your stay, you'll experience the elegant ambiance and countless amenities that have made Trump Chicago a world-class destination.

You'll also enjoy the unparallelled services of your personal Trump Attaché. The traditional hotel concierge fulfills your requests; your Trump Attaché anticipates your needs.

The suites and guest rooms of Trump Chicago feature fully-equipped kitchens, limestone baths, stylish furnishings and floor-to-ceiling windows offering gorgeous views of Chicago's famous skyline.

Relax in your room, savoring your Nespresso® beverage system, Bose Sound Wave System and 42-inch flat panel HDTV with DVD player.

Enjoy a massage at the hotel's 23,000 square-foot spa.

Sample the tastes at the hotel's celebrated restaurant, Sixteen.

Or explore some of the legendary sites surrounding the hotel, including the Loop, Michigan Avenue and the Chicago River.

This year Trump Chicago accomplished the rare feat of earning the Forbes Travel Guide Five-Star award for both its hotel and restaurant. Visit Trump Chicago, and you'll understand why.

Summer is an ideal time to plan a stay at Trump Chicago, and right now they're offering some irresistible vacation packages. Stay two nights and receive 10% off; stay three or more nights and receive up to 20% off.

Isn't it great to have friends in high places?

IMCURVY.COM

In summer of 2013 I wrote the copy for the plus-size women's fashion website, IMCURVY.COM. This was the copy for the intro page.


You've got more to love... and so do we! More stylish, gorgeous, plus size clothing, made just for a stylish, gorgeous, plus size woman like you. We're your source for plus size fashion, in classic styles as well as the latest looks - dresses, tops, bottoms, accessories, intimates and more.

We've got the plus size clothing you need, whether you want to look smooth and professional for work, wow your date in a fancy formal gown, or rock a sexy party dress. Whatever you're looking for in plus size women's clothing, you'll find it at IMCurvy!

At IMCurvy, we take pride in making our plus size women's clothing flattering as well as affordable - because we believe that a lady shouldn't have to spend a lot of money to look and feel like a million bucks.

Explore our website to discover a wide selection of plus size fashion for every mood, every occasion and every season. We've got flowing blouses and chic tanks, sleek leggings, flirty skirts and figure-flattering jeans, dresses both daring and demure, glittering jewelry, hats and belts to complement any look, and intimate wear that smoulders, sizzles and supports.

Be sure to check out our new arrivals and trend sections, where you'll find all the latest and greatest looks in plus size fashion. And don't miss our sale section, where you'll find fabulous deals on fabulous looks!

You can feel proud and confident in IMCurvy's plus size clothing, because we understand the needs of the voluptuous female and we dedicate ourselves to helping you always look your very best. We appreciate the special beauty of the curvy woman, and we're all about celebrating what you've got!

Life's too short to spend it hiding inside drab, baggy clothes. You deserve to stand out.

Because as a curvy woman, you've got more to love... and we've got more plus size fashion for you to love.

NORDSTROM advertorial for Rundown.com

We Wish You a Nordstrom Christmas
Get your hollie jollies, and look great doing it


Santa's the ultimate player.

During the winter season, the old dude is everywhere. You spot him at all the parties, with girls on his lap telling him if they've been naughty or nice, and whispering their secret wishes into his ear. And somehow he still finds time to get home to the North Pole and keep Mrs. Claus warm at night.

How does Santa do it all? He doesn't work alone. He's got a team of busy elves planning his schedule and feeding the reindeer.

This winter, Nordstrom and Rundown will be your elves with the Nordstrom Men's Shop Insider Guide. (Although we refuse to wear the pointy hats.)

Every week, we'll give you the inside tip on Boston's coolest parties, art exhibits, theater shows, music acts, and more, paired up with the latest style picks from Nordstrom Men's Shop, so you can put together the perfect look for all your holiday plans.

You'll be rocking around the Christmas tree, and looking sharper than ever. Unlike Santa, who gets away with the same red suit every year.

We're making a list, and checking it twice...the Nordstrom Men's Shop Insider Guide is coming to town.

(Original post here.)

LEVI'S advertorial for Rundown.com

Knock out your gift list today at Levi.com
One-Stop Shopping for 40% Off

Celebrate every day as a gift, especially today, with 40% off Levi.com.

Do well, live well, and dress even better with Levi's® Holiday 2012 Collection. Pick up the must-haves for all your gifting needs, and the latest looks to make an impression everywhere from your low-key office party to your New Year's Eve blowout.

In addition to their iconic jeans, Levi’s offers an insane selection of sweaters, belts, jackets, dresses, and more. Whether you're daring or dapper, rugged or refined, trendy or timeless, Levi's has the threads and accessories to suit you.

On brisk days or warm winter nights, your nearest and dearest will be as toasty (and tasty) as grandma's holiday cookies.

So hit up us.levi.com now for 40% off today only. You could be done with your entire shopping list by midnight.

(Original post here.)

Copywriting

In addition to working as a freelance journalist, I've also written ad copy for various clients. These jobs have covered a wide range of styles, and I take pride in adapting my style to suit the needs of each client.

The Art of Marriage Guide: An OC Weekly advertorial insert promoting various local businesses.

HypnotistLosAngeles.com: A website promoting a local hypnosis practice.

LosAngelesLiceRemoval.com: A website promoting a local pest control company.

C.H.E.W.: The official program of the Lollapalooza music festival.

The Entertainment Center at Irvine Spectrum: Copy announcing the opening of an Irvine shopping and entertainment center.